The company has expanded to another large Region of the country. We have been accepted by Whole Foods Market in their North Atlantic Region. The North Atlantic Region has 27 stores in Massachusetts, Rhode Island, Connecticut and Maine. All total, we are now in 6 Regions consisting of 154Whole Foods Market stores in 18 states plus the District of Columbia. As we expand to more regions, we continue to grow with our National distributor, UNFI.

We will continue to keep you informed of our progress.

Thank you for supporting our growth.

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

We have been accepted by Whole Foods Market in their Mid Atlantic and Pacific Northwest Regions. The Mid Atlantic Region has 37 stores in Maryland, Virginia, Pennsylvania, New Jersey, Ohio, Kentucky and the District of Columbia. The Pacific Northwest Region has 13 stores in Washington and Oregon. All total, we are now in 5 Regions consisting of 127 Whole Foods Market stores in 15 states plus the District of Columbia. As we expand to more regions, we continue to grow with our National distributor, UNFI.

To complement our growth, we have engaged the National brokerage firm of Presence Marketing/Dynamic Presence to represent us across the country other than the Eastern Seaboard, where we are already represented by Epic/Wildfire. This will enable us to grow in many other venues in these locations.

We have developed a host of new "crowd pleasing" flavors and will be introducing them to the market soon.

Thank you for supporting our growth.

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

As of September 16th, the Bradford Tonic line of drinks is on the shelves at 19 Whole Foods Market stores in New York City, Westchester, Long Island, Connecticut and New Jersey. Our drinks are now sold at 74 Whole Food Market stores on the East and West Coasts.

Demonstrations in the stores are planned along with some unique marketing & efforts to support sales. This effort is being headed up by Igor St Phard and Jordan S. Beckerman, Directors of Marketing.

CEO Brad will be in New York City in October working with Igor and Jordan. We will soon be announcing some other new events which will help us in our efforts to expand.

Stay Tuned.

 

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

19th Annual NAACP Theatre Awards Show-Directors Guild of America, Hollywood, CA. August 31, 2009.

Bradford Tonic, Inc. is an awards sponsor of this historic event. Brad Beckerman, Founder and CEO, stated at the nominations ceremony, that he is very proud to be a part of this theater community in Los Angeles. All of the Bradford Tonic line of drinks will be available and they are the official drinks of the ceremony.

Joining Brad as a sponsor was our friend, Rohan Marley, the Founder and CEO of Marley Coffee. He stated "my father would have loved to be right here where I am now."

We look forward to attending this fine event.

 

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

Besides Florida, our products are now available in the Southern Pacific Region of Whole Foods Market stores. This region has 39 stores in Southern California, Arizona, Nevada and Hawaii. Bradford and Jordan are launching our innovative beverages throughout the Whole Foods Market. Stay tuned to the most progressive and creative approach to our marketing campaign ever (created by Jordan)-soon to be aired on your cable TV channels throughout the West Coast area.

We are exploring other means of expansion in California and will soon have our products available in many other natural and organic retailers throughout the state. We are also finalizing distribution plans in the Northeast and North Atlantic Regions of the country.

As of now, our products are available in 5 states; 45 cities and 54 retail locations. Our growth has been carefully planned and internally implemented; we intend to follow this path in the future. We are also working on some new products and an exciting joint venture.

Look for us soon in your neighborhood.

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

Bradford Tonic, Inc. is pleased to announce that Brian L. Wendelschaefer is the company's Director of Sales & Marketing. Brian's background spans over 30 years in the consumer products and merchandising industries. For a good part of that time he had various positions with a National company. Some of Brian's responsibilities will be to lead the development of our brand with National food and specialty food retailers; a focus on distribution, pricing and merchandising; budgets for sales support programs; overseeing a broker sales force etc.

We are very excited about this new and important position and look forward to becoming busier and busier over the next few months.

We are also pleased to inform everyone that we have selected a new and very experienced co-packer who will be manufacturing our drinks. This is an "old line" company based in California that has incredible experience in the beverage world. It now gives our company tremendous capacity to produce and it will allow us to expand greatly.

We will continue to keep you informed of our activities.

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

On March 6th, 7th and 8th we were exhibitors at the Natural Products Expo West trade show at the Anaheim Convention Center in California. This is the world's largest natural, organic and healthy products show; there were over 3,000 exhibits. Bradford and Dadford were joined by son/brother Jordan to help exhibit our drinks, along with some local talent.

It was a great experience for all of us. Our booth was smartly designed and we had all of our drinks available in a cold drink dispenser; we had many visitors. Besides learning about other products and ingredients on the market, the most meaningful aspect was our ability to introduce our products to buyers from numerous national retail establishments. We had very good responses and great interest from various Regions of the country.

We intend to pursue these new relationships as we expand. It was a lot of work to organize the exhibit but it was well worth it.

Stay tuned for more.

Bradford & Dadford

BE HEALTHY BE HAPPY B-TONIC

First of all we are now in 15 cities throughout the state of Florida, inclusive of all of the Whole Foods Market locations. The cities stretch from Jacksonville to the north to Pinecrest to the south: and the west coast locations of Naples, Sarasota and Tampa.

Our co-packing facility allows us to expand to several other Regions of the country. We have also aligned ourselves with other production facilities in the Northeast, Mid-West and the West so we can enter those regions more efficiently. Distribution in those areas will be done by several national companies.

On March 6th, 7th and 8th we will be an exhibitor at the Natural Products Expo West in the Anaheim Convention Center. This is the largest trade show of its kind in the country and we look forward to displaying our wares and exploring for new ideas. Jordan S. Beckerman will be joining Brad and Dad for the event. The western part of the country is of great interest to us; the demographics match our products well.

All industries in this country, and around the world, have been affected by the economic turmoil. We are not immune to it, however, we view our drinks the same as "comfort" food and in times like this, customers want to feel comfortable with our All Natural drinks.

The next step of our journey will take us to another part of the country and it will also include several more new drinks.

We thank everyone who has been associated with us for helping our company achieve its goals to date.

Stay tuned for more "timely" updates.

Brad and Dad (Dadford)

BE HEALTHY BE HAPPY B-TONIC

Brad and Dad

Bradford Tonic, Inc. is excited to announce their one year anniversary of entering the commercial retail marketplace. This anniversary date coincides with the one year anniversary of the opening of the Whole Foods Market at 6701 Red Road, Coral Gables, Florida 33143.

Brad and Dad will be at this Whole Foods Market store on Saturday September 27th from 1-4 pm doing a product demonstration. Please stop by to say hello and get some delicious samples of our three beverages: B-Tonic, B-Sorrel and B-Ginger.

BE HEALTHY BE HAPPY B-TONIC

Brad and Dad

We are pleased to announce that Bradford Tonic, Inc. signed a Commercial Manufacturing Agreement with an experienced bottling facility located in Florida. The company is moving forward to create and refine our commercial production capacity allowing us to expand distribution and bring several new all natural beverages to the marketplace for 2009. We expect expansion of sales to begin immediately in Florida and all along the Eastern Seaboard.

The company also signed a Product Development Agreement with Alan E. Shugarman of Discovery Nutrition, Inc. Alan is working with us to create and refine our commercial production process that will enable us to increase production and expand our brand with new products. For the past 20 years, Alan has worked in the food, nutrition, dietary supplement, health and fitness industries. He holds a Master of Science in Nutrition degree from the University of Utah and is a Registered Dietitian. During his career he has developed over 100 products. We are very excited that Alan is a member of the team.

BE HEALTHY BE HAPPY B-TONIC

Brad and Dad

At the end of June, we opened up in the new Whole Foods Market store in Orlando called Bayhill. The store is located in a highly trafficked area and our sales went well. We opened in the Winter Park store at the end of April. We are now in all of the stores in the Florida Region for Whole Foods Market.

We have identified a co-packer who has the capability and capacity to make our drinks on a much larger scale. We are presently reviewing documents so we may soon commence operations. This transition will allow us to generate more sales, including in other regions of the country. In conjunction with this, we are now developing new and exciting drinks to add to our line; they will be "crowd pleasers."

It is also very exciting for us to report that Clifton Reid, our Plant Manager/Formulator, is now a partner in Bradford Tonic, Inc. Clifton was born and bred in Jamaica; he is a descendant of the Maroon tribe. Clifton adds an authentic influence in the making of our drinks; he has been an integral part of our operations. As we grow, he will continue to play an important role in the company.

Please go to www.bradfordtonic.com and view our new website. We are still "refining" sections, but we are very pleased with the final product. Much thanks to Bill Strecker of Striker Studio's and Tal Danan for their fine efforts and creativity. Please send us in photos and/or comments so we can place them in our Friends section.

Next month Brad and I will be participating in the one year anniversary of the Whole Foods Market Coral Gables store; which also happens to be our one year anniversary of commercially selling our drinks. How time flies!!

BE HEALTHY BE HAPPY B-TONIC

Brad and Dad

As of April 12, 2008, Bradford Tonic, Inc. delivered their drinks to the Whole Foods Market store in Winter Park, Florida. Brad Beckerman was doing demonstrations in the store and sales for the past two weeks have been terrific; 55 cases (1,320 bottles) have been sold to the store in two weeks!! This is an older, smaller Whole Foods store.

Our drinks are now available in every Whole Foods Market store in the Florida region. We have also added other customers in these areas. As we meet with manufacturers and distributors, we soon expect to be selling in other regions of the country.

For further information, please visit www.bradfordtonic.com (which is in the midst of being revamped).

Brad and Dad

BE HEALTHY BE HAPPY B-TONIC

Whole Foods Market

1451 1st Street Sarasota, Florida 34236

Whole Foods Market 1548 North Dale Mabry Blvd. Tampa, Florida 33607

Bradford Tonic, Inc. heads West! This weekend we opened in Sarasota and Tampa; our first venture to the west side of Florida. Brad Beckerman, Founder and CEO, did demonstrations at both stores on Saturday and Sunday. The reception in Tampa was traditional and Sarasota had spectacular results. While in those areas, we found several other super markets that may be suitable for our beverages.

Our drinks are now available in 16 locations in South Florida. Our next location to open will be in Naples and then on to Winter Park and Melbourne. We are pursuing manufacturing and distribution agreements to enable us to expand to other regions of the country.

For further information, please visit it bradfordtonic.com (which is in the midst of being totally revamped).

Brad and Dad.

BE HEALTHY BE HAPPY B-TONIC!